Planned Ascent What We Do

Business Coaching & Consulting

A focus on your business as an asset.

Business Coaching: A Focus on Your Business as an Asset

Coaching is a way of working designed to help a client(s) work out for themselves:

  • The outcome(s) they want
  • The opportunities and challenges they will have to address
  • The strategies and plans that are right for them in their context.
  • The resources they will need to obtain and deploy

Consulting drives towards similar ends, except that it takes on more of the burden of working through the options and recommending the solution(s) and strategies for the client. This can benefit clients who ‘just want the answer’, or who want the reassurance that their options have been thoroughly and independently assessed.

Coaching and consulting can complement each other: the intention in all coaching is to draw out and maximise the resourcefulness of the client(s). Consulting can be a useful and effective way of equipping a client with options and insights with which to leverage that resourcefulness to best effect.

Business coaching starts by looking at a business as an asset and helping the owners understand more clearly where it is in its evolution, what they want to achieve with it and by when, and how best they might do so in their unique context and with all other assets at their disposal.

The work itself will typically involve the use of selected business tools and frameworks to explain and apply key concepts, as well as personal and perhaps team coaching to develop relevant skills and behaviours that will facilitate and accelerate this.

Business coaching can include working with the owners individually or together, the leadership team and even the whole business in smaller companies. It might also involve connecting any of these groups with other experts and advisors if they need specialist help.

The Benefits for Business Owners & Leaders

Together, these different elements will help you step back, make sense of your experience, take better decisions and implement them more successfully.

Key to a business coaching approach is that you will be supported to apply the various tools, skills and behaviours to develop, document, implement and refine your own solutions.

The benefit of coaching is that the solutions are thought through and designed by you and then expressed in your own language - hence they make sense to you and this being the case, you will likely feel more confident that you can implement them.

Your Challenges

Planned Ascent equips business owners and leaders to create and sustain profitable growth:

  • Build senior leadership capability to grow future earnings & increase asset value

  • Systemise sales and value-delivery processes to enable scale

  • Evolve your company culture to accelerate commercial performance

  • Refine organisation design, accountabilities and responsibilities to increase efficiency and effectiveness

  • Develop tools and methods to better manage the capacity of your business

  • Rationalise your customer base in order to free capacity and build more profitable growth

Few if any of the opportunities and challenges you face will exist in isolation and your context will be unique in at least some respects.

This is why our approach is tailor-made to your context, needs and preferences.

See the Why Us section of this website for tools to help you assess the fit between your requirements and our services.

Business Coaching & Consulting: Our Approach

Planned Ascent

Planned Ascent applies a pragmatic, three-phased approach to equip you to achieve the outcomes you want whilst remaining agile in response to developments:

  1. Distil - We will help you get really clear about the context you are working in and how this might evolve moving forwards. This will include the opportunities and challenges this presents, their commercial and energetic impact on you and others and the outcomes you want to create.
  2. Design - Identify and evaluate the options open to you. Develop your vision and ideas about how you could pursue them and decide which offers the best way forward. Clarify the resources and capabilities you will need to implement them.
  3. Deliver - In this phase, your strategies and plans come into contact with reality and you activate the capabilities and resources you have assembled. When the unexpected occurs, as it inevitably will, you will need to act with speed, agility and resilience in order to keep on track towards the outcomes you want. Our focus will be to keep you equipped with whatever you need to continue and sustain your progress.

We value your experience and in-depth knowledge of your business, and blend it with ours to create the combination of coaching and consulting that best suits your context, needs and preferences.

Typically, we work face to face for a full day every month, written up to include clear actions and accountabilities, and enjoy regular contact online and by phone as needs dictate.

As our work progresses, we will continually evaluate what format and content will best meet the evolving needs of your business and team, and whether that is best provided by us or by connecting you to trusted others with the particular skills you need.

Business Coaching & Consulting: Deliverables

Planned Ascent business coaching delivers:

Growth - Sustainable increases in the capability, accountability and capacity in your business, leading to improved outcomes.

Insights, Resources & Methods - Including personal insights and skills, proven business tools and frameworks and connections to other professionals in our Trusted Circle. Or, more likely, a combination of these.


Return on Investment

There will be several layers to the return on your investment with Planned Ascent:


Your first return will be increased motivation and confidence.

This flows from distilling the issues you face, refining your perception of the options open to you and engaging your capability (and others’) to respond them.

As a leader or as a team, your renewed energy will be infectious meaning any shift will be picked up and mirrored by others, consciously or otherwise: an energetic multiplier effect.


As your individual or team energy changes, so will your behaviour.

Once again, this will be multiplied by the ripple effect that will radiate out from you to others; so it will be important to clearly articulate and model the behaviours you want to see amplified in your business.


These shifts in energy and behaviour will create a commercial impact, reflected in your P&L.

Initially, this could be adverse for various reasons. The increasing clarity in your business may prompt some who are not ready for it, to move on. It may also prompt you to make some investments to support the behaviours you want to see - into improved systems and infrastructure, for example.

Over time, the commercial impact will be positive. Our work together will create greater alignment and collective capabilities. This will drive corresponding decreases in costs, for example of recruitment and retention, and increases in revenue flowing from improved teamwork and collaboration.

We can model these commercial impacts together, and then track them as our work progresses.


We work from the perspective that your business is an asset you have created to deliver the outcomes you want.

Our work will be designed to enhance the value of your asset and, subject to your appetite for investment, this too can be benchmarked by specialists and measured over time.

This is where the greatest monetary return will ultimately be generated, all else being equal.


We come back to where we started, to you as the business owner or leader of a leadership team. Except now you have greater choice, borne of your increased confidence, capability and equity, about the impact you want to have in the world and the legacy you want to leave; be that in a team, a business, your family or more widely in society.

This perhaps is the greatest return of all.

Case Studies:

Contact Us

Whenever you are ready, we’ll be delighted to hear from you.

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0345 222 5618

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